Monthly Archives: July 2015

August Digest: Plan your health observance marketing now

High cholesterol is a problem that plagues millions of Americans. In fact, about 71 million American adults (almost 34 percent!) have high LDL or “bad” cholesterol, according to the Centers for Disease Control and Prevention. This puts them at about twice the risk of heart disease as people with lower levels of the substance, and only about 1 in 3 adults with high LDL cholesterol has the condition under control. Do your part to increase awareness of this condition during September’s National Cholesterol Education Month.
• Host a free class for seniors on heart health or diet and nutrition. Find a ready-made class at www.tagwebstore.com/healthmatters-education-series.php.
• Visit with local internists, cardiologists and family practice physicians and ask to leave informational brochures about heart disease, stroke or diabetes at their checkout desk. Find them at www.tagwebstore.com/disease-information-brochures.php.
• Meet with cardiologists and offer them the use of a helpful tool to help their clients keep track of their health while also reminding them of your referral information. Scorecard logs allow patients to record information such as medications taken, doctor’s appointments, record of vitals, surgeries and procedures, cholesterol check, and general symptoms. Find them at www.tagwebstore.com/patient-scorecard-logs.php.

Alzheimer’s disease affects the lives of more than 5 million Americans and it is the nation’s fifth leading cause of death among adults age 65 or older. September is World Alzheimer’s Month and September 21 is World Alzheimer’s Day. Treat these observances as opportunities to educate your community about this disease and how your agency can help.
• Mental engagement can help keep aging minds sharp and stave off mental decline. Distribute puzzle books personalized with your agency’s name and contact information to visitors of your local senior centers. Get them at www.tagwebstore.com/puzzlebook.php.
• Place informative brochures about Alzheimer’s disease and how your agency can help in the waiting rooms of your community’s geriatricians. Get them at www.tagwebstore.com/disease-information-brochures.php.
• Demonstrate to referral sources that your services include a concrete plan to help their patients with Alzheimer’s and dementia. Patient education guides not only empower patients and their families to take an active role in the patient’s care, but help improve compliance and outcomes. Get the patient education guide for Alzheimer’s disease at www.tagwebstore.com/patient-education-guides.php.

September is National Pain Awareness Month. According to the American Pain Foundation, about 50 million Americans suffer from persistent pain each year. What’s more, about one in three Americans loses 20 hours of sleep or more every month due to pain. Those in pain don’t suffer alone; their family members suffer, too. Commit to observing Pain Awareness Month by educating your community and helping them find ways to cope with the condition.
• Hospice agencies can distribute Pain and Symptom Logs to patients to help educate them and their caregivers about the importance of pain and symptom tracking. Find them at www.tagwebstore.com/painsymptomlog.php.
• Ask your area pharmacists whether you can leave brochures at their counters about pain management and how your agency can help. Find them at www.tagwebstore.com/brochure.php.
• Give patients who suffer from pain a durable Zone Flyer that clearly shows them what’s normal, what merits a call to your agency and what warrants a call to 911. Show your referral sources that you are using this handy tool to improve patient education and outcomes. Find them at www.tagwebstore.com/zone-flyer.php.
• Leave stacks of flyers about pain management, chronic pain or arthritis in the waiting rooms of local rheumatologists, internists and family practice physicians. Find them at www.tagwebstore.com/health-care-flyers.php.